Commercials on streaming TV: setting up, what they cost, your commercials and results.
Render makes TV commercials for your business and runs them on streaming TV: the apps and channels people watch on a smart TV or a streaming stick. You don't need a commercial or a film crew.
They run in your own Vibe account (a streaming TV ad platform), and Vibe bills you for the ads. Render checks the results every morning, replaces commercials that don't work and shows you what it did.
It's under Autopilot → TV Commercials in the sidebar, on every plan. Starting it needs “Extra credits” switched on.
Open TV Commercials and follow its four steps: “Connect”, “Your goal”, “Budget” and “Review and launch”. It takes a few minutes. You need:
Only the account's owner can connect Vibe and press “Launch”. Campaigns you already run in Vibe stay as they are.
On streaming TV in the United States only, on TV screens rather than phones or computers.
In setup's “Your goal”, pick “All of the US” or “Only some places”: states, cities, TV markets or ZIP codes. “Leave some places out” keeps them away from a place. Change it later in Settings → “Where your commercials show”.
Render doesn't run TV commercials for politics, tobacco and vaping, or gambling.
Vibe bills your ad spend directly, with the card in your Vibe account. You pick a daily budget in whole dollars: setup suggests $50 a day, and the least is $20. Change it any time with “Change” next to Budget.
Render's fee is a share of what Vibe spends on Render's TV campaign, by plan: 25% on Starter, 15% on Pro and 10% on Ultimate. It's billed monthly on its own invoice, never for trial days.
Making the commercials uses your credits, for what each one costs Render to make. That never comes out of your daily budget.
Render writes and makes them from your Brand Kit, website and products: 15 or 30 seconds long and widescreen, the way TV shows them. It makes 4 at launch, ready in an hour or two, and adds new ones about once a month.
For another, press “Ask for a new commercial” on the “Commercials” tab, describe it and pick the length.
To run a video you have, open its “Publish” menu and choose “TV”. A widescreen video of exactly 15 or 30 seconds runs as it is. Any other video gets a widescreen 15- or 30-second version made from it, which uses credits.
Yes. To see each new one first, pick “Ask me before new commercials go live” in Settings → “How Render works”. Each new commercial then waits under “Needs you” with “Approve” and “Decline”. Your first commercials don't wait: launching was your yes.
To change one that's ready but not on TV yet, press “Change” on its tile in the “Commercials” tab and say what to change. Render makes a new version, which uses credits, and retires the old one.
Render never edits a commercial that's already on TV. Ask for a new one, then press “Retire” on the old one.
Your first commercials take an hour or two to make. Once 2 are ready, Render sends them to Vibe, which checks every commercial before it shows, usually within a business day. One that Vibe turns down is replaced automatically.
TV learns slower than social media. For the first 14 days Render only fixes problems. After that it takes out streaming apps that spend without bringing results every 14 days, and reviews your commercials every 28.
The “Results” tab shows what you spent, homes reached, how many watched to the end, and how each commercial and streaming app did.
People can't click a TV commercial, so visits, leads and sales are counted by Vibe's pixel, a small piece of code you add to your website. Until it counts one, they read “—” (not counted yet) and Render aims for homes reached.
To add it, open Settings → “Count your results” → “How to add the pixel”.
Nothing is deleted: paused commercials stay in your Vibe account. Only the account's owner can turn them back on or stop them.
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